Bow Tie Kreative MARKETING Grammar

Copy rules · email

MG-EMAIL-001

Must email machine-checkable

The rule

Each nurture email teaches exactly one idea and ends in exactly one CTA.

Why

One idea per email keeps the sequence readable and makes each send measurable.

Applies to

  • email-sequence

This rule is enforced by POST /v1/validate; violations return this rule id in the error record.

Full record

data/rules.json
{
  "id": "MG-EMAIL-001",
  "category": "email",
  "severity": "must",
  "statement": "Each nurture email teaches exactly one idea and ends in exactly one CTA.",
  "rationale": "One idea per email keeps the sequence readable and makes each send measurable.",
  "applies_to": [
    "email-sequence"
  ],
  "machine_checkable": true
}

This rule as JSON →