Copy rules · voice
MG-VOICE-002
Must voice human review
The rule
The core mechanism keeps one proper name used identically on every page and in every email.
Why
A mechanism renamed per page is not a mechanism; repetition is what makes it an asset.
Applies to
- Mechanism section
email-sequence
This rule is a human review criterion; the validator cannot judge it from an outline alone.
Full record
{
"id": "MG-VOICE-002",
"category": "voice",
"severity": "must",
"statement": "The core mechanism keeps one proper name used identically on every page and in every email.",
"rationale": "A mechanism renamed per page is not a mechanism; repetition is what makes it an asset.",
"applies_to": [
"mechanism",
"email-sequence"
],
"machine_checkable": false
}